Document Type : Research Paper

Author

• Mahdi Modiri

Associate Professor of Urban planning, Malek-Ashtar University of Technolog

Abstract

Attitude toward map as a medium of communication and cartography language has evolved
over the past four decades.
Cartographers, while devoting their efforts to different surveying techniques and seeking to adapt to the advancements in technology, must examine the performance and design of the maps. In this way, cartography becomes the knowledge of geographic information communication.
The research on messaging and cartographic communication is significant in two historical periods. Cartography in the early fifties of the twentieth century found the methodology of psychophysics in the seventh decade of cartography research in the direction of cognitive psychology of development and evolution, and the question of how maps are processed and remembered in human’s mind was formed. This emphasis on cognitive problems in cartography did not extend as much as psychophysics, and in fact cognitive and perceptual powers were not uniformly available for cartography.